Cocktail Name
Ingredients
Mixing Instructions
Spirits
MAESTRO ONOFRE ORTIZ'S ARTISANAL ESPADIN JOVEN
- Maestro ONOFRE ORTIZ | #001
- Agave Type AUNGUSTIFOLIA CAPON
- Region SIERRA SUR
- Oven PREHISPANIC CONICAL STONE
- Fermentation WILD YEAST IN SABINO
- Distillation 2X IN COPPER ALEMBIC
CRAFTED BY ONOFRE ORTIZ
Fourth-generation Maestro from Bramaderos, Oaxaca. Working from the palenque built by his father, he produces agave spirits using fully matured capón agave and methods passed down through generations. His goal is to preserve this tradition and one day pass it on to his children.
FUERA DE NORMA MEANS "OUTSIDE THE NORM"
The finest Oaxacan agave spirits often live outside category. Created by Maestros guided by generations of knowledge, not a single standard.
Each release reflects its maker. An expression of character that cannot be replicated.
Additive Free • 100% Agave • 46.4% ALC./VOL.
RELEASING IN NORTH CAROLINA WINTER 2026
COCKTAILS
CRAFTED BY LOCAL MIXOLOGISTS
Experience the Spirit
Traditionally, Oaxacan agave spirits are enjoyed slowly and neat, allowing the character of the agave, the land, and the Maestro's craft to reveal itself with every sip. Tasting a spirit on its own offers the clearest expression of the decisions behind it—from the agave selected and the fermentation to the distillation and years of experience that shaped the final spirit.
HOWEVER...
While we encourage everyone to experience each release neat first, the Maestros we partner with ultimately want their spirits to be enjoyed in whatever way brings you the most joy. Whether that's in a tasting glass or a thoughtfully crafted cocktail, what matters most is that the quality and character of the spirit remain at the center of the experience.
Many of our Maestros genuinely enjoy seeing bartenders and home enthusiasts get creative, using fresh, high-quality ingredients to complement—rather than overpower—the natural flavors of the spirit. A great cocktail shouldn't hide the agave; it should give it another way to shine.
You Might Also Like
The Team
DISTILLATION
MAESTRO
ONOFRE ORTIZ
Born in Bramaderos, Miahuatlán, Oaxaca, Onofre Ortiz represents the continuation of a family tradition rooted in agave spirits for generations. His grandfather, Rutilo Ortiz Ibarra, and great-grandfather, Julián Ortiz, produced agave spirits for family and community long before the craft became widely recognized. Today, Onofre continues that legacy from the palenque built by his father, honoring the knowledge passed down through his family.
A fourth-generation Maestro, Onofre works exclusively with fully matured capón agave, producing limited quantities that reflect the character of the Sierra Sur region. With an annual production of only 7,000–10,000 liters, each release is shaped by his patience, experience, and personal approach to the craft. Through traditional methods and a deep respect for his roots, Onofre creates spirits that carry the story of his family, his community, and Oaxaca itself.
Married with 4 children
Plays Bass
BUY
THE TEAM
OPERATIONS
FOUNDING CEO / USA OPERATIONS
MILES DYSON
Growing up as a missionary kid, Miles Dyson came to call Oaxaca home and was immersed in rural communities in a way few outsiders have the opportunity to experience. The relationships and experiences that shaped those years created a lasting appreciation for the region's culture and the people who preserve it.
Oaxacan agave spirits give Miles an engaging way to share history, craftsmanship, and culture in a glass. As the industry becomes industrial, it is important to support Maestros who continue working in traditional ways.
If you would like to carry Fuera De Norma in your North Carolina bar or restaurant, call Miles at (704) 771-0853.
PARTNER / MEXICO OPERATIONS
CESAR GARCIA
After reflecting following a heart attack, Cesar Garcia decided to reduce the stress he endured during 30 years in the automotive industry and becomes an agave farmer on weekends in his native state of Oaxaca.
During that time, Cesar met other agave farmers and mezcal producers who shared with him the challenges of finding employment and the lack of resources to become independent or promote the products they create. This is where his desire arose to get involved in the Oaxacan mezcal industry — to engage with the community, take part in rural and artisanal life, and provide financial support to his fellow countrymen who, despite their hard work and honesty, are often forced to leave their communities in search of a livelihood and a better future for their families.
OUR MISSION
Fuera De Norma honors and elevates the Maestros behind exceptional Oaxacan agave spirits by creating fair-trade partnerships that support their craft, celebrate their traditions and share the spirit of Oaxaca with the world.
OUR VISION
A future where Maestros are celebrated and recognized for their craftsmanship, ensuring that the generations of knowledge behind Oaxacan agave spirits continue to thrive for generations to come.
WHO ARE WE?
Fuera de Norma means "outside the norm." Fuera was created to support the Maestros of Oaxaca who continue to produce agave spirits according to tradition, place, and their own standards of quality.
As demand for agave spirits grows globally, much of the industry has shifted toward scale and standardization. In the process, many small producers remain underrepresented in premium markets, despite the depth and quality of their work.
Fuera de Norma exists to help bridge that gap—connecting these Maestros and their spirits with people who value authenticity, craftsmanship, and origin. Through fair-trade relationships and a commitment to education, the goal is to bring greater visibility and opportunity to the communities that preserve this living tradition.
